Hyundai unveils a new hydrogen-powered car slated for mass production starting next year

The Initium hydrogen fuel-cell electric vehicle (FCEV) is designed for a driving range exceeding 650 km (404 miles), which the company highlights as a major advantage, despite many battery-electric vehicles officially offering greater ranges. Unveiled today at a promotional event near Seoul, Chang confirmed that mass production for the Initium will begin mid-next year, with pricing details to be announced upon its release. The new model is anticipated to replace Hyundai’s Nexo, which has seen minimal updates since its 2018 debut and suffered from poor sales recently.

The Initium also showcases a fresh design approach, named “Art of Steel,” symbolizing Hyundai’s HTWO hydrogen division. According to Hyundai’s head of design, SangYup Lee, the model embodies a robust, SUV-inspired aesthetic crafted to balance urban utility with outdoor versatility. This theme is reflected in its bold styling and solid construction.

Beyond its innovative design, the Initium offers functionality such as vehicle-to-load (V2L) capabilities, allowing users to power household appliances and devices directly through a 220V outlet. Safety is a priority, with a reinforced structure featuring nine airbags and other collision-protection measures. To address concerns about charging infrastructure, the Initium includes an FCEV-specific route planner to help drivers locate and monitor hydrogen stations, enabling them to track availability and waiting times directly from the vehicle.

Hyundai notes that “Initium” signifies a new start, reinforcing the company’s leading role in hydrogen energy and its vision for a hydrogen-driven future. However, this launch comes amid a downturn in hydrogen vehicle sales, including an expected 25% drop in Nexo sales in South Korea this year, despite significant subsidies. Issues such as high costs, limited refueling infrastructure, and recent recalls due to gas leak risks have impacted consumer interest.